DON’T SWEAT THE SALES TECHNIQUE by @cliffnotes

Marketing, We Speak Human Blog

Every single one of us, on planet earth, has a sales technique. For most, it’s not a good one. For many, it’s a varied one. For few, it’s a precise one. I do not care if you are selling animal poo coffee beans, cool tech, your ideas, your deservingness of a promotion, or etc… you are SELLING!

 

Now that we got that out of the way, let’s move on to why you better recognize and accept your inner sales human. IT’S NOT A DIRTY WORD. I get it, when people hear the term “salesperson” they imagine the dude from the Simpsons trying to make a much-needed sale (what the heck is that dudes name again). I am willing to bet if you mention someone that you respect I can convince you that they are a salesperson. I’m still trying to convince you eh? Any luck? I just want people to accept it so that we can move on to stage 2.. which is how to get fucking good at it.

 

Stage 2: Let’s get gooder at selling the noun (person, place or thing) that you are selling. I’ll start with the not-to-do list. I’m just going to list it below this sentence:

  • If you are soft spoken don’t try to Gary Vee or Dwayne the Rock Johnson it up. That ain’t you and it will be hella (bringing it back) inauthentic.
  • Don’t sell shit no one wants or needs. I’ll leave this one to a bit of interpretation. There is an argument to be made that there are things we don’t know we want yet.
  • Try not to be an asshole.

 

The next advice I would give you is the what to do list/pile. Basically, it’s the opposite of the 3 steps above. Ok, fair, I’ll expand on it a bit. I got good at sales when I really accepted my weirdness, my humor, my inability to comfortably contort myself to traditional norms. I swear, I laugh, I ask a lot of questions, I tell stories, I prefer jeans and tees while drinking green tee’s. This is my though, I believe salespersonship is the truest expression of authentic influence. It is a powerful thing but beware, the humans have the best bullshit detectors in the history of time. Sell what deserves to be sold.

 

I know this was a quickie but if you have any questions please do not hesitate to hit me up. I love answering questions and discussing discussion worth topics.

Follow me hither:

Instagram.com/cliffnotes

Twitter.com/cliffskelliter

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